Owner Scorecard


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FMX, Mexican Economic Development, Inc.

Beverages consumer brand

FEMSA is a Mexican company built around small stores and soft drinks. Its best-known piece is OXXO, a chain of neighborhood convenience stores; alongside it sit a health-and-drugstore arm, a European proximity-retail arm, and one of the largest Coca-Cola bottling operations in the world. The money comes from the spread between what it pays for goods and what a shopper pays at the counter, a thin markup earned across a very large number of daily visits.

Latest annual: FY2024 20-F · figures as filed, in MXN
FMX · Mexican Economic Development, Inc.
I

The business

What it sells, where the money comes from, the kind of company it is.

Revenue · FY2024
MX$781.6B
+11.2% YoY · 9% 5-yr CAGR
Vital signs · TTM, with 5-yr average
Revenue MX$781.6B 5-yr avg MX$615.9B
Gross margin 41% 5-yr avg 40%
Operating margin 11.5% 5-yr avg 12.0%
ROIC 18% 5-yr avg 16%
Owner-earnings margin −0% 5-yr avg 6%
Free cash flow margin −0% 5-yr avg 6%

The business in brief

read the 10-K →

What this business is and what moves its needle, from its own SEC filings.

What it is
Revenue is led by Proximity - Americas (39%) and Coca-Cola FEMSA (34%), with 4 more segments behind.
What moves the needle
The test is whether a corner store and a bottling franchise add up to a real moat or just a lot of thin-margin volume. Watch two things: location density — whether OXXO sits closer to the customer than a rival can afford to match — and the scale of the bottling business, which is where any advantage in cost per case would show. Against that, the European arm competes in a crowded and fragmented retail and food-service field where pricing power is hard to hold, the health-and-drugstore arm leans on a limited number of suppliers, and the whole operation runs on energy and fuel and carries net debt. The margins, returns on capital, and balance sheet in the record below tell whether the density pays for all of it.
Is it a good business?
Return on capital has run in the teens (median 13%, above 15% in 3 of 9 years). Owner earnings agree: roughly 7% of revenue reaches owners as cash, consistently, and customers and suppliers fund the business through negative working capital. Returns like these are solid but short of clear franchise economics; whether they hold is what the 10-K settles, not the multiple.

Drafted from the company's filings and reviewed by hand; every number is shown in full in the sections below.

Where the money comes from

read the 20-F →

Revenue spreads across 6 segments, the largest Proximity - Americas at 39%.

Revenue by reportable segment, FY2024
  • Proximity - Americas39%MX$303.8B
  • Coca-Cola FEMSA34%MX$269.6B
  • Health Division10%MX$79.8B
  • Fuel Division8%MX$65.2B
  • Proximity - Europe6%MX$49.8B
  • Other2%MX$13.5B
By geographyMexico64%Brazil10%Colombia7%Chile4%South America1%Ecuador1%Other1%

From the segment footnote of the company's own 20-F. Shares are of total revenue; the profit bar shows each segment's share of segment operating profit, before unallocated corporate costs.

II

The record

Ten years of arithmetic, read across the cycle.

The record, 2015–2024

realized figures from each filing · older years to the left
2015’152016’162017’172018’182019’192020’202021’212022’222023’232024’24TTMTTMDec 2024
Income statement
MX$311.6BMX$399.5BMX$439.9BMX$469.7BMX$506.7BMX$493.0BMX$505.5BMX$597.0BMX$702.7BMX$781.6BMX$781.6BRevenueRevenue
40%37%37%37%38%38%41%40%40%41%41%Gross marginGross mgn
MX$33.4BMX$38.7BMX$63.7BMX$53.1BMX$52.7BMX$36.1BMX$69.4BMX$65.9BMX$118.9BMX$87.6BMX$89.8BOperating incomeOp. inc.
10.7%9.7%14.5%11.3%10.4%7.3%13.7%11.0%16.9%11.2%11.5%Operating marginOp. mgn
MX$17.7BMX$21.1BMX$42.4BMX$33.1BMX$28.0BMX$3.8BMX$37.7BMX$34.7BMX$76.7BMX$40.2BMX$42.4BNet incomeNet inc.
31%27%19%24%27%29%31%26%41%39%Effective tax rateTax rate
Cash flow & returns
MX$36.7BMX$50.1BMX$40.1BMX$46.9BMX$61.6BMX$53.2BMX$73.1BMX$72.6BMX$49.7BMX$71.5BMX$40.1BOperating cash flowOp. cash
MX$10.8BMX$13.7BMX$15.6BMX$17.2BMX$25.8BMX$28.0BMX$25.4BMX$27.3BMX$34.0BMX$39.3BMX$39.3BDepreciationDeprec.
MX$8.2BMX$15.3B(MX$17.9B)(MX$3.4B)MX$7.8BMX$21.4BMX$10.0BMX$10.5B(MX$61.0B)(MX$8.0B)(MX$41.6B)Working capital & otherWC & other
MX$17.5BMX$19.1BMX$19.5BMX$21.6BMX$22.9BMX$18.7BMX$17.6BMX$29.4BMX$34.8BMX$43.7BMX$43.7BCapexCapex
5.6%4.8%4.4%4.6%4.5%3.8%3.5%4.9%5.0%5.6%5.6%Capex / revenueCapex/rev
MX$25.9BMX$36.4BMX$20.7BMX$29.7BMX$38.7BMX$34.5BMX$55.5BMX$43.2BMX$14.9BMX$27.8B(MX$3.5B)Owner earningsOwner earn.
8.3%9.1%4.7%6.3%7.6%7.0%11.0%7.2%2.1%3.6%−0.5%Owner earnings marginOE mgn
MX$19.3BMX$31.0BMX$20.7BMX$25.3BMX$38.7BMX$34.5BMX$55.5BMX$43.2BMX$14.9BMX$27.8B(MX$3.5B)Free cash flowFCF
6.2%7.8%4.7%5.4%7.6%7.0%11.0%7.2%2.1%3.6%−0.5%Free cash flow marginFCF mgn
MX$10.7BMX$12.0BMX$12.4BMX$12.9BMX$13.6BMX$15.9BMX$13.4BMX$17.5BMX$18.8BMX$25.1BMX$25.1BDividends paidDiv. paid
9%19%13%13%6%14%13%33%17%18%ROICROIC
7%10%17%13%11%2%14%13%25%14%14%Return on equityROE
3%4%12%8%6%−5%9%7%19%5%6%Retained to equityRetained/eq
Balance sheet
MX$29.4BMX$46.3BMX$99.1BMX$93.0BMX$77.9BMX$108.3BMX$99.9BMX$94.8BMX$191.8BMX$183.0BMX$183.0BCash & investmentsCash+inv
MX$26.2BMX$32.3BMX$28.2BMX$29.6BMX$28.2BMX$33.9BMX$45.5BMX$38.9BMX$43.2BMX$43.2BReceivablesReceiv.
MX$31.9BMX$34.8BMX$35.7BMX$41.0BMX$44.0BMX$50.9BMX$62.2BMX$58.2BMX$67.5BMX$67.5BInventoryInvent.
MX$48.6BMX$52.1BMX$57.2BMX$53.0BMX$66.2BMX$78.4BMX$81.5BMX$96.9BMX$96.9BAccounts payablePayables
MX$58.2BMX$18.5BMX$11.7BMX$13.5BMX$19.3BMX$18.6BMX$29.4BMX$15.6BMX$13.7BMX$13.7BOperating working capitalOper. WC
MX$118.0BMX$181.2BMX$177.6BMX$172.6BMX$201.3BMX$230.7BMX$226.4BMX$356.2BMX$342.3BMX$342.3BCurrent assetsCur. assets
MX$86.3BMX$105.0BMX$101.5BMX$136.5BMX$118.4BMX$136.7BMX$176.9BMX$182.4BMX$202.9BMX$202.9BCurrent liabilitiesCur. liab.
1.4×1.7×1.8×1.3×1.7×1.7×1.3×2.0×1.7×1.7×Current ratioCurr. ratio
MX$0MX$0MX$0MX$0GoodwillGoodwill
MX$409.3BMX$545.6BMX$588.5BMX$576.4BMX$637.5BMX$684.8BMX$737.5BMX$798.8BMX$805.9BMX$851.5BMX$851.5BTotal assetsAssets
MX$133.9BMX$120.6BMX$117.4BMX$105.7BMX$184.3BMX$187.9BMX$175.3BMX$130.8BMX$145.3BMX$145.3BTotal debtDebt
MX$87.5BMX$21.5BMX$24.5BMX$27.8BMX$76.0BMX$88.1BMX$80.5B(MX$61.0B)(MX$37.8B)(MX$37.8B)Net debt / (cash)Net debt
4.3×4.0×5.7×5.4×3.7×2.1×4.2×4.2×8.0×4.4×4.5×Interest coverageInt. cov.
MX$241.9BMX$211.9BMX$250.3BMX$257.1BMX$252.0BMX$237.7BMX$262.6BMX$262.6BMX$303.9BMX$297.5BMX$297.5BShareholders’ equityEquity
Per share
17.89B17.89B17.89B17.89B17.89B17.89B17.89B17.89B17.89B17.89BShares out (diluted)Shares
MX$22.33MX$24.59MX$26.26MX$28.32MX$27.55MX$28.25MX$33.37MX$39.28MX$43.69MX$43.69Revenue / shareRev/sh
MX$1.18MX$2.37MX$1.85MX$1.57MX$0.21MX$2.11MX$1.94MX$4.29MX$2.25MX$2.37EPS (diluted)EPS
MX$2.04MX$1.15MX$1.66MX$2.16MX$1.93MX$3.10MX$2.42MX$0.83MX$1.56MX$-0.20Owner earnings / shareOE/sh
MX$1.74MX$1.15MX$1.42MX$2.16MX$1.93MX$3.10MX$2.42MX$0.83MX$1.56MX$-0.20Free cash flow / shareFCF/sh
MX$0.67MX$0.70MX$0.72MX$0.76MX$0.89MX$0.75MX$0.98MX$1.05MX$1.40MX$1.40Dividends / shareDiv/sh
MX$1.07MX$1.09MX$1.21MX$1.28MX$1.04MX$0.98MX$1.64MX$1.95MX$2.44MX$2.44Cap. spending / shareCapex/sh
MX$11.84MX$13.99MX$14.37MX$14.08MX$13.29MX$14.68MX$14.68MX$16.98MX$16.63MX$16.63Book value / shareBVPS
Per-share growththe realized rate an owner's share compounded
9-yr5-yr
Revenue / share+8.8%/yr (8-yr)+9.1%/yr
Owner earnings / share−3.3%/yr (8-yr)−6.4%/yr
EPS+8.4%/yr (8-yr)+7.5%/yr
Dividends / share+9.6%/yr (8-yr)+13.0%/yr
Capital spending / share+10.9%/yr (8-yr)+13.8%/yr
Book value / share+4.3%/yr (8-yr)+3.4%/yr

The record, charted

FY2015–2024

Each measure over its full record; the current point and the worst year marked.

Share count
17.9Bpeak FY2016
ROIC
17%low FY2020
Gross margin
41%low FY2017

Owner earnings vs. net income

Owner earningsNet income

The accountant's number, and the cash an owner can take; the gap is the tell.

MX$27.8Bowner earningsvs.MX$40.2Bnet incomelow FY2023

Where the cash went

ReinvestBuybacksDividendsAcquisitionsRetained

Each year's operating cash, by what management did with it: the mix, and how it drifts.

FY2015FY2024

Net income is the accountant's number; owner earnings is the cash an owner could take out. The walk between them, off the cash-flow statement, and whether the gap is widening or holding.

In fiscal 2024 the business reported MX$40.2B of profit but MX$27.8B of owner earnings: MX$12.4B less than the profit line, taken out by capital spending and the timing of cash.

Reported net incomeMX$40.2B
Owner earningsMX$27.8B · 4% of revenue
FY2024FY2023FY2022FY2021FY2020
Reported net incomeMX$40.2BMX$76.7BMX$34.7BMX$37.7BMX$3.8B
Depreciation & amortizationnon-cash charge added back+MX$39.3B+MX$34.0B+MX$27.3B+MX$25.4B+MX$28.0B
Working capital & othertiming of cash in and out, other non-cash items−MX$8.0B−MX$61.0B+MX$10.5B+MX$10.0B+MX$21.4B
Cash from operationsMX$71.5BMX$49.7BMX$72.6BMX$73.1BMX$53.2B
Capital expenditurecash put back in to keep running and to grow−MX$43.7B−MX$34.8B−MX$29.4B−MX$17.6B−MX$18.7B
Owner earningsMX$27.8BMX$14.9BMX$43.2BMX$55.5BMX$34.5B
Owner-earnings marginowner earnings ÷ revenue4%2%7%11%7%

Owner earnings is the cash an owner could pull out without starving the business: operating cash less the capital it must spend to hold its position .

Maintenance capex is estimated as depreciation where a growing business invests above it; free cash flow is the figure the scorecard's free-cash margin reads.

III

Quality & stewardship

Returns, the balance sheet, capital allocation, and pay.

Owner’s Scorecard

FY2024 20-F · source on SEC EDGAR →
Material weakness in financial controls
“Management has identified a material weakness at our significant subsidiary, Coca Cola FEMSA, S.A.B. de C.V.”

The figures below are only as sound as the controls that produced them. read the note →

Will it survive?

  • Adequate
    Operating income MX$89.8B ÷ interest expense MX$20.0B
    What this means

    Comfortable in a normal year, but below the margin of safety Graham looked for. Worth checking how stable the coverage has been across a full cycle.

  • Net cash
    Cash MX$139.8B + ST investments MX$43.2B − debt MX$145.3B
    What this means

    Cash and short-term investments exceed every dollar of debt by MX$37.8B, on net the company owes nothing, and can act from strength when others can't. Net debt is the leverage figure that matters: the cash is already set against the debt. Strategic or illiquid investments aren't counted here.

  • Negative, funded by others
    DSO 20 + DIO 54 − DPO 77 days
    What this means

    Days cash is tied up between paying suppliers and collecting from customers. A negative cycle is a quiet moat: suppliers and customers fund the operation (Buffett's “float”), the company grows on other people's money.

Is it a good business?

  • Solid through the cycle
    9-yr median, range 6%–33%; 18% latest = NOPAT MX$54.6B ÷ invested capital MX$302.9B
    Industry peers: median 10%
    What this means

    The rate the business earns on the money tied up in it, Buffett's north star, because over time a stock tracks the ROIC beneath it. Above ~15% sustained hints at a moat; a return below the cost of capital (~8%) erodes value as a business grows rather than building it — the test Buffett weighs most. The headline is the median of the last 9 years (it ran 18% most recently), so one peak or trough year doesn't set the verdict. Asset-light businesses (R&D expensed, little capital) read artificially high, pair this with Owner Earnings.

  • Solid through the cycle
    10-yr median margin, range 2%–11%; latest (MX$3.5B) = operating cash MX$40.1B − maintenance capex MX$43.7B
    Industry peers: median 10%
    What this means

    What an owner could take out without starving the business: operating cash less the maintenance capital it must spend to hold its position — Buffett's owner earnings. That's -0% of revenue this year, a 7% median across 10 years.

  • Mostly cash-backed
    Cash from ops MX$40.1B ÷ net income MX$42.4B

    In the filing’s words The filing discloses a material weakness in its financial controls — the reported numbers here, and the record built on them, are only as reliable as the controls that produced them.

    What this means

    How much of reported profit showed up as operating cash. Above 1× is reassuring; well below suggests earnings lean on accruals. One year is noisy, growth and working-capital swings distort it, and this is operating cash, not free cash. Watch the multi-year trend.

How is the cash used?

  • No surplus to allocate
    What this means

    The business didn't generate positive Owner Earnings this year, so any distributions came from the balance sheet or borrowing, not from operations.

  • Investing or harvesting? 1.11×
    Maintaining
    Capex MX$43.7B ÷ depreciation MX$39.3B
    What this means

    Descriptive, not a grade. Above ~1× means investing faster than assets wear out (growth, or, sustained for years, today's earnings carrying less depreciation than tomorrow's will). Below means spending less than it's wearing out (efficiency, or a melting asset base). The ratio won't tell you which; the filings will.

Graham’s defensive tests · 3 of 5 met

Graham’s numerical criteria for the defensive investor (The Intelligent Investor, ch. 14), run on the filings. A floor of safety, not a buy signal; many fine modern businesses fail his strictest liquidity rules by design.

  • Adequate size
    Revenue ≥ $2B (a dollar floor) · MX$781.6B
    What this means

    Big enough to weather a storm. Graham's floor is a dollar figure — about $2B of revenue as a conservative modern stand-in. This company reports in its home currency and we carry no exchange rate, so we show the figure and leave the size bar for you to apply rather than convert it with a number we don't have.

  • Strong liquidity Near
    Current ratio ≥ 2× · 1.69×
    What this means

    Current assets at least twice current liabilities, near-term bills covered without touching the business. Strict by design: many cash-rich modern firms run leaner and miss it, holding their cushion in longer-dated securities.

  • Conservative debt Near
    Debt ≤ working capital · MX$145.3B vs MX$139.4B WC
    What this means

    Graham's rule that borrowings not exceed net current assets. Capital-heavy and buyback-heavy firms routinely fail it, read it next to interest coverage, not alone.

  • Earnings stability Pass
    A profit every year (10-yr record) · no losses
    What this means

    Graham wanted earnings in each of the past ten years, the stability a defensive owner leans on.

  • Dividend record Pass
    Uninterrupted dividends · paid every year (10)
    What this means

    An unbroken dividend was Graham's mark of durability. He wanted twenty years; the filings show about ten, and a single suspension breaks the streak. Non-payers, many fine modern compounders, fall outside his defensive net by design.

  • Earnings growth Pass
    Earnings +33% over the record · +87%
    What this means

    At least a third more earnings than a decade ago, averaging three years at each end. Net income (not per-share), so stock splits don't distort it, buybacks and dilution show up in the share-count line instead.

  • Moderate price
    P/E ≤ 15 and P/E × P/B ≤ 22.5 · decided by the price
    What this means

    Graham's valuation gate, the wall he kept between a sound business and a sound investment. Three-year average earnings are MX$2.83/share (latest year MX$2.37), the averaged base the calculator's gate runs on, and book value is MX$16.63/share. Enter a price in “What the price implies” just below for the P/E, P/B, and whether it clears. But this is the rule Buffett outgrew: there's no hard P/E law, and a wonderful business can deserve a far richer multiple if the thesis holds, treat it as the bargain-hunter's floor, not a verdict on the price.

Durability & moat, 2015–2024

Whether the record’s returns held, and what the capital reinvested earned.

  • Profitable years 10 of 10
    What this means

    Never lost money over the record, the earnings stability Graham insisted on.

  • Return on capital ≥ 15% 3 of 9 yrs
    What this means

    A moat shows up as a high return on invested capital that holds year after year, not one good vintage.

  • Operating margin 12% → 13% (3-yr avg ends)

    In the filing’s words The filing attributes gains to higher prices, but the margin in the record has not followed — the claim outruns the result here.

    What this means

    Through the cycle the operating margin held roughly steady — about 12% early, 13% lately, median 11%.

  • Reinvestment, incremental ROIC returns capital
    What this means

    The capital base barely grew: this business returns cash through dividends and buybacks rather than reinvesting. Judge it on the cash returned, not on compounding.

  • Owner earnings growth −4%/yr
    What this means

    Owner earnings shrank about 4% a year over the record.

  • Worst year 2020 · 7.3% op. margin
    What this means

    Stayed profitable even in its hardest year, the resilience that survives recessions.

  • Share count +0.0%/yr
    What this means

    Roughly flat share count, little dilution, little buyback.

  • Dividend record rising
    What this means

    Paid and raised the dividend across the record, the continuity Graham prized.

  • How management talks about it Owner’s terms
    What this means

    Returns have thinned, but the filing discusses it in an owner’s vocabulary rather than selling past it — candor about a hard stretch counts for more than an adjective.

Does AI threaten the moat?

Low contestability

The moat is physical, regulated or balance-sheet-funded, the kind AI cuts costs within but does not contest.

In its own filing Raised, but not as a competitor

The filing raises AI among its risks, but in other terms (security, regulation, energy or the like), not as a competitor to its product; it frames AI mainly as a capability.

AI is unlikely to contest a moat that is physical, regulated or balance-sheet-funded; here it reads more as a cost tool than a threat, and the company is using it that way.

Read from the filing's own risk factors, paired with the industry's structure under its SIC code; the durability is read above, the price below.

All figures as filed; the source filing is linked above.

Current Position

as of fiscal year-end, Dec 31, 2024

Can the business pay what it owes this year, off the freshest balance sheet: the quality of the assets, the debt actually coming due, and what a low ratio means here.

Current assetsMX$342.3B
  • Cash & short-term investmentsMX$183.0B
  • ReceivablesMX$43.2B
  • InventoryMX$67.5B
  • Other current assetsMX$48.6B
Current liabilitiesMX$202.9B
  • Debt due within a yearMX$3.8B
  • Accounts payableMX$96.9B
  • Other current liabilitiesMX$102.2B
Current ratio1.69×all current assets ÷ what's due · Graham looked for 2×
Quick ratio1.35×stricter: inventory excluded
Cash ratio0.90×strictest: cash alone against what's due
Working capitalMX$139.4Bthe cushion left after near-term bills
Debt due this year vs. cashMX$3.8B due · MX$183.0B cash covered by cash on hand, no refinancing forced · both figures from the Dec 31, 2024 balance sheet
Deeper floors
Tangible book valueMX$295.2Bequity stripped of goodwill & intangibles
Net current asset value(MX$128.1B)Graham's net-net: current assets less all liabilities
Debt incl. operating leasesMX$253.4BMX$108.1B of it operating leases
Deferred revenueMX$418Mcustomer cash collected before delivery; operating float

From the company's latest filing.

Not how much it owes, but when it falls due, and against what. The ladder the company files, beside cash on hand and a year's owner earnings.

'26MX$10.5B
'27MX$0
'28MX$6.2B
'29MX$0
'30MX$0

Bars scaled to the largest single year.

Due in the next 12 monthsMX$10.5Bthe first rung: what must be repaid or rolled over within the year
Within two yearsMX$10.5Bthe near wall, the part most exposed to today’s credit conditions
Biggest single yearMX$10.5Bin 2026the lumpiest maturity, where a refinancing, if needed, is largest
Due over the next five yearsMX$16.7Bthe near slice; the balance sheet carries MX$145.3B of debt in all

Against what the business has and earns

Cash & short-term investments, Dec 31, 2024MX$183.0B
Together, against MX$10.5B due next year17.4×

Cash on hand as of Dec 31, 2024 comes to MX$183.0B against the MX$10.5B due in the twelve months after the Dec 31, 2025 schedule: 17 times it.

Maturity schedule extracted from the company’s Dec 31, 2025 annual report and reconciled to the balance-sheet debt.

How the cash was used, 2015–2024

Over the record, the business generated MX$555.6B of operating cash; how management split it reads as a cash builder, a large share of cash simply built up on the balance sheet.

  • ReinvestedMX$244.6B · 44%
  • DividendsMX$152.4B · 27%
  • Retained (debt / cash)MX$158.6B · 29%
  • Returned to ownersMX$152.4B

    47% of the owner earnings the business produced over the span, MX$152.4B as dividends and MX$0 as buybacks.

  • Source of fundingOperating cash

    Operating cash covered reinvestment and returns; over the span cash and short-term investments rose MX$153.7B.

  • Net change in share count0.0%

    The diluted count barely moved (17891M to 17891M): buybacks roughly offset the stock issued to staff.

  • Dividend recordMX$1.40/sh

    Paid in 10 of the years on record, the per-share dividend growing about 10% a year. It was cut at least once along the way.

  • Return on what it retained1%

    Of the earnings it kept rather than paid out (MX$183.0B over the span), annual owner earnings (first three years vs last three) grew MX$975M, so each retained MX$1 added about 0.01 of yearly owner earnings. Buffett's test, run on owner earnings instead of market value.

Buybacks are gross of stock issued to staff; the share-count line above is the net of that, the figure that decides whether owners gained. The average price paid blends a year of purchases (and any accelerated repurchase), so it is close, not exact. The record of where the cash went and on what terms.

Inverting the record

Invert: instead of why Mexican Economic Development, Inc. is a good business, the question is what would make owning it a mistake, and whether those marks are in the record. Disconfirming tests across 2015–2024.

1 of the 3 tests turned up something to look into; the other 2 came back clean.

  • Look hereIs it less profitable than it was?4.3% vs 7.4%

    The owner-earnings margin averaged 7.4% early in the record and 4.3% across the last three years, and the latest year has not recovered. Ask the filing whether that is a structural drift or a cyclical trough — price, mix, cost, or a competitor — and whether it is permanent.

And these came back clean
  • Did the share count rise anyway?
  • Did reported profit become cash?

Each test is read from the filings and is noisy alone; a flag can mark a cyclical trough or a year of heavy investment as easily as a problem. The filing says which.

Peers, Beverages

The same industry, side by side on owner economics. Each figure is a through-cycle median, so a peak or trough year can’t distort it; the group median at the foot is the line to read each against.

CompanyRevenueGross marginOp. marginROICOwner earn. margin
FMXMexican Economic Development, Inc.MX$781.6B39%11.1%13%7%
PEPPepsiCo Inc.$93.9B55%14.2%18%11%
ADMArcher-Daniels-Midland Company$80.3B7%3.5%8%-2%
BGBunge Limited$70.3B6%3.7%14%-1%
TSNTyson Foods Inc.$54.4B12%7.2%10%4%
KOCoca-Cola Co.$47.9B61%26.0%16%21%
MDLZMondelez International Inc.$38.5B39%13.9%7%10%
KDPKeurig Dr Pepper Inc.$16.6B55%21.3%5%18%
Group median39%12.5%11%8%
IV

The price

What a price has to assume.

What the price implies

reverse-DCF

Enter the home-market price, not the US ADR quote. Mexican Economic Development, Inc. reports in MXN, and every figure here (owner earnings, book value, the share count) is on that MXN, ordinary-share basis. Enter the price on the same basis: the local-exchange quote per ordinary share in MXN. A US ADR price in dollars bundles the ADR-to-ordinary ratio and the exchange rate, so it will not reconcile with these figures and would throw the multiple off.

Type today's close and see the owner-earnings growth you'd have to believe to justify it, beside what Mexican Economic Development, Inc. has delivered.

Mexican Economic Development, Inc.’s latest year shows negative owner earnings, below the record’s own through-cycle owner earnings. So the tool opens on the through-cycle base, the cash it would earn at rest; clear the toggle below to read the latest year exactly as reported.

MX$

Through the cycle, Mexican Economic Development, Inc. earns about MX$55.7B on its 7.1% median owner-earnings margin. This year’s −0.5% margin runs below that; the reported figure may understate a lean year. Normalize, below, values the price on that through-cycle figure rather than the latest year.

Base

The assumptions

9.0% = the 4.55% 10-year Treasury (Jul 15, 2026) + 4.45 points of equity premium. The rate you require is yours to set.

Enter a price above to run it.

Implied by the price
Owner-earnings growth · ’20→’24−17%/yr
Owner-earnings growth · ’15→’24−2%/yr
Owner-earnings yield
P/E (3-yr earnings ’22–’24)
P/B
Graham’s price gate

Graham capped the multiple at 15×; Buffett and Munger let that rule go: a wonderful business can deserve 50× if the thesis holds. The gate marks the bargain-hunter's floor.

Against a high-grade bond: Graham’s yardstick bond yield%

Prefilled with the 10-year Treasury (4.55%, as of Jul 15, 2026). Edit it for today’s exact figure, or a AAA corporate yield.

Graham measured a stock against the bond you could own instead, the heart of his margin of safety. Enter a price above to weigh the owner-earnings yield against this bond.

Owner earnings (MX$3.5B) on 17891M diluted shares; net cash MX$37.8B. The base opens on the through-cycle figure (the latest year sits off the record’s own median, and Graham’s averaging cuts both ways); clear Normalize to use the year as filed. Net of stock comp treats option pay as the expense it is. The dials set the multiple a growth belief justifies; the price, and every dollar on this page, is yours.

Cite: Owner Scorecard, "Mexican Economic Development, Inc. (FMX), the owner's record," https://ownerscorecard.com/c/FMX, data as of 2026-07-09.

Manual order: ← FMS its page in the Manual FNV →

Industry order: ← FIZZ the Beverages chapter KDP →