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JD, JD.com Inc.
JD.com is one of China's large online retailers. It buys goods from suppliers — electronics and a wide range of other merchandise — holds them in warehouses it largely owns, and sells them directly to Chinese consumers over its website and app, much as a store would, earning the spread between what it pays and what it charges. It also lets other merchants sell on its platform for a fee, and it carries the parcels to the customer's door through a delivery network it largely owns.
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The business
What it sells, where the money comes from, the kind of company it is.
The business in brief
read the 10-K →What this business is and what moves its needle, from its own SEC filings.
- What moves the needle
- A direct-sales retailer lives or dies on a thin spread, so the first test is whether JD sells anything a rival cannot match on price the next morning, or whether it is moving commodities in a crowded Chinese field where the filing's own pages dwell on new rivals and new business models pressing on margins. The hoped-for edge is cost: the buying power to procure from suppliers on terms others cannot get, and a delivery network it largely owns that — if scale truly lowers the cost to serve — would leave more in each sale than an asset-light rival keeps, though that same network swallows heavy capital to run. Whether shoppers return out of habit and trust, or only for the lowest price, decides whether there is a franchise here at all. The record below shows how thin the spread has been.
- Is it a good business?
- Return on capital has rarely cleared the cost of capital (median 6%, above 15% in 1 of 4 years). The steadier read is owner earnings: roughly 4% of revenue reaches owners as cash, consistently, and customers and suppliers fund the business through negative working capital. This is price-taker territory, where the balance sheet and the cycle matter more than any multiple; the rest is in the 10-K.
Drafted from the company's filings and reviewed by hand; every number is shown in full in the sections below.
The record
Ten years of arithmetic, read across the cycle.
The record, 2016–2025
realized figures from each filing · older years to the left| 2016’16 | 2017’17 | 2018’18 | 2019’19 | 2020’20 | 2021’21 | 2022’22 | 2023’23 | 2024’24 | 2025’25 | TTMTTMDec 2025 | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | |||||||||||
| CN¥258.3B | CN¥362.3B | CN¥462.0B | CN¥576.9B | CN¥745.8B | CN¥951.6B | CN¥1.05T | CN¥1.08T | CN¥1.16T | CN¥1.31T | CN¥1.31T | RevenueRevenue |
| 14% | 14% | 14% | 15% | 15% | 14% | 14% | 15% | 16% | 16% | 16% | Gross marginGross mgn |
| (CN¥1.3B) | (CN¥835M) | (CN¥2.6B) | CN¥9.0B | CN¥12.3B | CN¥4.1B | CN¥19.7B | CN¥26.0B | CN¥38.7B | CN¥2.8B | CN¥2.8B | Operating incomeOp. inc. |
| −0.5% | −0.2% | −0.6% | 1.6% | 1.7% | 0.4% | 1.9% | 2.4% | 3.3% | 0.2% | 0.2% | Operating marginOp. mgn |
| (CN¥3.4B) | (CN¥12M) | (CN¥2.8B) | CN¥11.9B | CN¥49.3B | (CN¥4.5B) | CN¥9.7B | CN¥23.3B | CN¥44.7B | CN¥23.1B | CN¥23.1B | Net incomeNet inc. |
| — | — | — | 13% | 3% | — | 30% | 27% | 13% | 9% | 9% | Effective tax rateTax rate |
| Cash flow & returns | |||||||||||
| CN¥8.2B | CN¥26.9B | CN¥20.9B | CN¥24.8B | CN¥42.5B | CN¥42.3B | CN¥57.8B | CN¥59.5B | CN¥58.1B | CN¥19.0B | CN¥19.0B | Operating cash flowOp. cash |
| CN¥3.4B | CN¥4.2B | CN¥5.6B | CN¥5.8B | CN¥6.1B | CN¥6.2B | CN¥7.2B | CN¥8.3B | CN¥8.9B | CN¥9.7B | CN¥9.7B | DepreciationDeprec. |
| CN¥8.2B | CN¥22.7B | CN¥18.1B | CN¥7.1B | (CN¥12.9B) | CN¥40.5B | CN¥40.9B | CN¥28.0B | CN¥4.5B | (CN¥13.9B) | (CN¥13.9B) | Working capital & otherWC & other |
| CN¥1.4B | CN¥3.3B | CN¥7.4B | CN¥2.6B | CN¥3.4B | CN¥5.6B | CN¥5.5B | CN¥4.0B | CN¥5.4B | CN¥7.8B | CN¥4.0B | CapexCapex |
| 0.5% | 0.9% | 1.6% | 0.5% | 0.5% | 0.6% | 0.5% | 0.4% | 0.5% | 0.6% | 0.3% | Capex / revenueCapex/rev |
| CN¥6.9B | CN¥23.6B | CN¥15.3B | CN¥22.2B | CN¥39.2B | CN¥36.7B | CN¥52.3B | CN¥55.5B | CN¥52.7B | CN¥11.2B | CN¥15.0B | Owner earningsOwner earn. |
| 2.7% | 6.5% | 3.3% | 3.8% | 5.3% | 3.9% | 5.0% | 5.1% | 4.6% | 0.9% | 1.1% | Owner earnings marginOE mgn |
| CN¥6.9B | CN¥23.6B | CN¥13.5B | CN¥22.2B | CN¥39.2B | CN¥36.7B | CN¥52.3B | CN¥55.5B | CN¥52.7B | CN¥11.2B | CN¥15.0B | Free cash flowFCF |
| 2.7% | 6.5% | 2.9% | 3.8% | 5.3% | 3.9% | 5.0% | 5.1% | 4.6% | 0.9% | 1.1% | Free cash flow marginFCF mgn |
| — | — | — | — | CN¥0 | CN¥0 | CN¥13.1B | CN¥6.7B | CN¥8.3B | CN¥10.4B | CN¥10.4B | Dividends paidDiv. paid |
| CN¥5.3B | — | CN¥206M | CN¥131M | CN¥312M | CN¥5.2B | CN¥1.8B | CN¥2.5B | CN¥25.9B | CN¥21.4B | — | BuybacksBuybacks |
| — | — | -7% | — | 10% | — | — | — | 20% | 2% | 3% | ROICROIC |
| -10% | -0% | -5% | 15% | 26% | -2% | 5% | 10% | 19% | 10% | 10% | Return on equityROE |
| — | — | — | — | 26% | −2% | −2% | 7% | 15% | 6% | 6% | Retained to equityRetained/eq |
| Balance sheet | |||||||||||
| CN¥22.1B | CN¥34.3B | CN¥36.3B | CN¥61.6B | CN¥146.7B | CN¥185.3B | CN¥220.0B | CN¥190.1B | CN¥234.0B | CN¥213.2B | CN¥213.2B | Cash & investmentsCash+inv |
| CN¥16.1B | CN¥16.4B | CN¥11.1B | CN¥6.2B | CN¥7.1B | CN¥11.9B | CN¥20.6B | CN¥20.3B | CN¥25.6B | CN¥27.3B | CN¥27.3B | ReceivablesReceiv. |
| CN¥28.9B | CN¥41.7B | CN¥44.0B | CN¥57.9B | CN¥58.9B | CN¥75.6B | CN¥77.9B | CN¥68.1B | CN¥89.3B | CN¥95.4B | CN¥95.4B | InventoryInvent. |
| CN¥46.0B | CN¥74.3B | CN¥80.0B | CN¥90.4B | CN¥106.8B | CN¥140.5B | CN¥160.6B | CN¥166.2B | CN¥192.9B | CN¥188.4B | CN¥188.4B | Accounts payablePayables |
| (CN¥985M) | (CN¥16.3B) | (CN¥24.8B) | (CN¥26.3B) | (CN¥40.8B) | (CN¥53.0B) | (CN¥62.1B) | (CN¥77.8B) | (CN¥77.9B) | (CN¥65.6B) | (CN¥65.6B) | Operating working capitalOper. WC |
| CN¥106.9B | CN¥115.0B | CN¥104.9B | CN¥139.1B | CN¥234.8B | CN¥299.7B | CN¥351.1B | CN¥307.8B | CN¥386.7B | CN¥374.4B | CN¥374.4B | Current assetsCur. assets |
| CN¥104.7B | CN¥118.3B | CN¥120.9B | CN¥140.0B | CN¥174.0B | CN¥221.6B | CN¥266.6B | CN¥265.6B | CN¥299.5B | CN¥306.1B | CN¥306.1B | Current liabilitiesCur. liab. |
| 1.0× | 1.0× | 0.9× | 1.0× | 1.3× | 1.4× | 1.3× | 1.2× | 1.3× | 1.2× | 1.2× | Current ratioCurr. ratio |
| CN¥6.5B | CN¥6.7B | CN¥6.6B | CN¥6.6B | CN¥10.9B | CN¥12.4B | CN¥23.1B | CN¥20.0B | CN¥25.7B | CN¥26.3B | CN¥26.3B | GoodwillGoodwill |
| CN¥160.4B | CN¥184.1B | CN¥209.2B | CN¥259.7B | CN¥422.3B | CN¥496.5B | CN¥595.3B | CN¥629.0B | CN¥698.2B | CN¥695.2B | CN¥695.2B | Total assetsAssets |
| — | — | CN¥3.1B | — | CN¥13.0B | CN¥9.5B | — | — | CN¥35.4B | CN¥44.9B | CN¥6.3B | Total debtDebt |
| — | — | (CN¥33.2B) | — | (CN¥133.7B) | (CN¥175.8B) | — | — | (CN¥198.6B) | (CN¥168.4B) | (CN¥206.9B) | Net debt / (cash)Net debt |
| -2.0× | -0.9× | -3.1× | 12.4× | 11.0× | 3.4× | 9.4× | 9.0× | 13.4× | 1.0× | 1.0× | Interest coverageInt. cov. |
| CN¥33.9B | CN¥52.0B | CN¥59.8B | CN¥81.9B | CN¥187.5B | CN¥208.9B | CN¥213.4B | CN¥231.9B | CN¥239.3B | CN¥225.0B | CN¥225.0B | Shareholders’ equityEquity |
| Per share | |||||||||||
| 1.40B | 1.46B | 1.44B | 1.48B | 1.55B | 1.55B | 1.59B | 1.59B | 1.54B | 1.49B | 1.46B | Shares out (diluted)Shares |
| CN¥184.18 | CN¥248.90 | CN¥321.08 | CN¥388.83 | CN¥479.77 | CN¥612.46 | CN¥657.83 | CN¥684.21 | CN¥753.44 | CN¥879.16 | CN¥894.40 | Revenue / shareRev/sh |
| CN¥-2.43 | CN¥-0.01 | CN¥-1.95 | CN¥8.01 | CN¥31.74 | CN¥-2.88 | CN¥6.09 | CN¥14.67 | CN¥29.04 | CN¥15.54 | CN¥15.81 | EPS (diluted)EPS |
| CN¥4.91 | CN¥16.20 | CN¥10.65 | CN¥14.95 | CN¥25.20 | CN¥23.65 | CN¥32.90 | CN¥35.01 | CN¥34.29 | CN¥7.50 | CN¥10.23 | Owner earnings / shareOE/sh |
| CN¥4.91 | CN¥16.20 | CN¥9.40 | CN¥14.95 | CN¥25.20 | CN¥23.65 | CN¥32.90 | CN¥35.01 | CN¥34.29 | CN¥7.50 | CN¥10.23 | Free cash flow / shareFCF/sh |
| — | — | — | — | CN¥0.00 | CN¥0.00 | CN¥8.23 | CN¥4.25 | CN¥5.37 | CN¥6.97 | CN¥7.09 | Dividends / shareDiv/sh |
| CN¥0.97 | CN¥2.24 | CN¥5.11 | CN¥1.75 | CN¥2.17 | CN¥3.58 | CN¥3.46 | CN¥2.54 | CN¥3.48 | CN¥5.25 | CN¥2.75 | Cap. spending / shareCapex/sh |
| CN¥24.17 | CN¥35.75 | CN¥41.54 | CN¥55.17 | CN¥120.64 | CN¥134.46 | CN¥134.16 | CN¥146.26 | CN¥155.62 | CN¥151.13 | CN¥153.75 | Book value / shareBVPS |
Share counts before TTM are restated ×1/2 for a stock split, so per-share figures sit on one basis.
| 9-yr | 5-yr | |
|---|---|---|
| Revenue / share | +19.0%/yr | +12.9%/yr |
| Owner earnings / share | +4.8%/yr | −21.5%/yr |
| EPS | — | −13.3%/yr |
| Capital spending / share | +20.7%/yr | +19.4%/yr |
| Book value / share | +22.6%/yr | +4.6%/yr |
The record, charted
FY2016–2025Each measure over its full record; the current point and the worst year marked.
Owner earnings vs. net income
Owner earningsNet incomeThe accountant's number, and the cash an owner can take; the gap is the tell.
Where the cash went
ReinvestBuybacksDividendsAcquisitionsRetainedEach year's operating cash, by what management did with it: the mix, and how it drifts.
Net income is the accountant's number; owner earnings is the cash an owner could take out. The walk between them, off the cash-flow statement, and whether the gap is widening or holding.
In fiscal 2025 the business reported CN¥23.1B of profit but CN¥11.2B of owner earnings: CN¥12.0B less than the profit line, taken out by capital spending and the timing of cash.
| FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | |
|---|---|---|---|---|---|
| Reported net income | CN¥23.1B | CN¥44.7B | CN¥23.3B | CN¥9.7B | (CN¥4.5B) |
| Depreciation & amortizationnon-cash charge added back | +CN¥9.7B | +CN¥8.9B | +CN¥8.3B | +CN¥7.2B | +CN¥6.2B |
| Working capital & othertiming of cash in and out, other non-cash items | −CN¥13.9B | +CN¥4.5B | +CN¥28.0B | +CN¥40.9B | +CN¥40.5B |
| Cash from operations | CN¥19.0B | CN¥58.1B | CN¥59.5B | CN¥57.8B | CN¥42.3B |
| Capital expenditurecash put back in to keep running and to grow | −CN¥7.8B | −CN¥5.4B | −CN¥4.0B | −CN¥5.5B | −CN¥5.6B |
| Owner earnings | CN¥11.2B | CN¥52.7B | CN¥55.5B | CN¥52.3B | CN¥36.7B |
| Owner-earnings marginowner earnings ÷ revenue | 1% | 5% | 5% | 5% | 4% |
Owner earnings is the cash an owner could pull out without starving the business: operating cash less the capital it must spend to hold its position .
Much of fiscal 2025's profit didn't arrive as operating cash; it sits in “working capital & other” above. That can be a real inventory or timing swing, or profit that doesn't run through operating cash at all: a heavy tax year, equity-method earnings, or investment income booked through investing. For a year like this, owner earnings understates the cash earned; the full cash-flow statement carries the rest.
Maintenance capex is estimated as depreciation where a growing business invests above it; free cash flow is the figure the scorecard's free-cash margin reads.
Quality & stewardship
Returns, the balance sheet, capital allocation, and pay.
Owner’s Scorecard
Will it survive?
- Does not cover its interestOperating income CN¥2.8B ÷ interest expense CN¥2.8B
What this means
A full year of operating profit didn't cover the interest bill. This is the zombie zone: the business depends on refinancing, asset sales, or forbearance to service its debt.
- How heavy is the debt, net of cash? +CN¥206.9BNet cashCash CN¥137.5B + ST investments CN¥75.7B − debt CN¥6.3B
What this means
Cash and short-term investments exceed every dollar of debt by CN¥206.9B, on net the company owes nothing, and can act from strength when others can't. Net debt is the leverage figure that matters: the cash is already set against the debt. Strategic or illiquid investments aren't counted here.
- Negative, funded by othersDSO 8 + DIO 32 − DPO 63 days
What this means
Days cash is tied up between paying suppliers and collecting from customers. A negative cycle is a quiet moat: suppliers and customers fund the operation (Buffett's “float”), the company grows on other people's money.
Is it a good business?
- Below average through the cycle4-yr median, range -7%–20%; 3% latest = NOPAT CN¥2.5B ÷ invested capital CN¥93.8BIndustry peers: median 20%
What this means
The rate the business earns on the money tied up in it, Buffett's north star, because over time a stock tracks the ROIC beneath it. Above ~15% sustained hints at a moat; a return below the cost of capital (~8%) erodes value as a business grows rather than building it — the test Buffett weighs most. The headline is the median of the last 4 years (it ran 3% most recently), so one peak or trough year doesn't set the verdict. Asset-light businesses (R&D expensed, little capital) read artificially high, pair this with Owner Earnings.
- Thin through the cycle10-yr median margin, range 1%–7%; latest CN¥15.0B = operating cash CN¥19.0B − maintenance capex CN¥4.0BIndustry peers: median 5%
What this means
What an owner could take out without starving the business: operating cash less the maintenance capital it must spend to hold its position — Buffett's owner earnings. That's 1% of revenue this year, a 4% median across 10 years.
- Mostly cash-backedCash from ops CN¥19.0B ÷ net income CN¥23.1B
What this means
How much of reported profit showed up as operating cash. Above 1× is reassuring; well below suggests earnings lean on accruals. One year is noisy, growth and working-capital swings distort it, and this is operating cash, not free cash. Watch the multi-year trend.
How is the cash used?
- Returned more than it generatedDividends + buybacks CN¥31.8B ÷ Owner Earnings CN¥15.0B
What this means
The company returned more than it generated: against CN¥15.0B of Owner Earnings, CN¥31.8B (213%) went back to shareholders, CN¥10.4B dividends, CN¥21.4B buybacks — the excess came from the balance sheet or borrowing, not the year's operations. Sustained, that pattern draws down cash or adds debt; the net-debt line above shows where it stands.
- Investing or harvesting? 0.41×HarvestingCapex CN¥4.0B ÷ depreciation CN¥9.7B
What this means
Descriptive, not a grade. Above ~1× means investing faster than assets wear out (growth, or, sustained for years, today's earnings carrying less depreciation than tomorrow's will). Below means spending less than it's wearing out (efficiency, or a melting asset base). The ratio won't tell you which; the filings will.
Graham’s defensive tests · 1 of 4 met
Graham’s numerical criteria for the defensive investor (The Intelligent Investor, ch. 14), run on the filings. A floor of safety, not a buy signal; many fine modern businesses fail his strictest liquidity rules by design.
- Adequate size —Revenue ≥ $2B (a dollar floor) · CN¥1.31T
What this means
Big enough to weather a storm. Graham's floor is a dollar figure — about $2B of revenue as a conservative modern stand-in. This company reports in its home currency and we carry no exchange rate, so we show the figure and leave the size bar for you to apply rather than convert it with a number we don't have.
- Strong liquidity MissCurrent ratio ≥ 2× · 1.22×
What this means
Current assets at least twice current liabilities, near-term bills covered without touching the business. Strict by design: many cash-rich modern firms run leaner and miss it, holding their cushion in longer-dated securities.
- Conservative debt PassDebt ≤ working capital · CN¥6.3B vs CN¥68.3B WC
What this means
Graham's rule that borrowings not exceed net current assets. Capital-heavy and buyback-heavy firms routinely fail it, read it next to interest coverage, not alone.
- Earnings stability MissA profit every year (10-yr record) · 4 loss years
What this means
Graham wanted earnings in each of the past ten years, the stability a defensive owner leans on.
- Dividend record MissUninterrupted dividends · 4 of 10 yrs
What this means
An unbroken dividend was Graham's mark of durability. He wanted twenty years; the filings show about ten, and a single suspension breaks the streak. Non-payers, many fine modern compounders, fall outside his defensive net by design.
- Earnings growth —Earnings +33% over the record · —
What this means
Earnings were negative early in the record, a growth rate isn't meaningful.
- Moderate price —P/E ≤ 15 and P/E × P/B ≤ 22.5 · decided by the price
What this means
Graham's valuation gate, the wall he kept between a sound business and a sound investment. Three-year average earnings are CN¥10.19/share (latest year CN¥7.77), the averaged base the calculator's gate runs on, and book value is CN¥75.57/share. Enter a price in “What the price implies” just below for the P/E, P/B, and whether it clears. But this is the rule Buffett outgrew: there's no hard P/E law, and a wonderful business can deserve a far richer multiple if the thesis holds, treat it as the bargain-hunter's floor, not a verdict on the price.
Durability & moat, 2016–2025
Whether the record’s returns held, and what the capital reinvested earned.
- Profitable years 6 of 10
What this means
Lost money in 4 year(s), look at what happened there before trusting the average.
- Return on capital ≥ 15% 1 of 5 yrs
What this means
A moat shows up as a high return on invested capital that holds year after year, not one good vintage.
- Operating margin −0% → 2% (3-yr avg ends)
In the filing’s words The record and the words agree: the margin widened and the filing attributes the gain to its own pricing, not volume alone.
What this means
Through the cycle the operating margin widened — about −0% early to 2% lately, median 0% — pricing power intact or improving.
- Reinvestment, incremental ROIC 38%
What this means
Every extra dollar the business reinvested came back at a high incremental return — the lens GBM read for a moat that reinvests rather than merely harvests. The record and the 10-K are where you check whether the rate holds.
- Owner earnings growth +9%/yr
What this means
Owner earnings grew about 9% a year over the record.
- Worst year 2018 · −0.6% op. margin
What this means
Operations went underwater in 2018, understand why before trusting the good years.
- Share count +0.7%/yr
What this means
Roughly flat share count, little dilution, little buyback.
- Dividend record paid
What this means
Paid a dividend in 4 of the years on record.
Does AI threaten the moat?
Moderate contestabilityAI is likely to reshape costs and some products here without clearly contesting or sparing the core moat; how the company itself frames it is the tell.
The filing raises AI among its risks, but in other terms (security, regulation, energy or the like), not as a competitor to its product; it frames AI mainly as a capability.
The question is whether a moat the record shows as durable outlasts a technology that lowers the cost of part of what the firm sells. The durability is read in the record above, the filing's own framing of AI beside it; the industry label decides nothing on its own.
Read from the filing's own risk factors, paired with the industry's structure under its SIC code; the durability is read above, the price below.
All figures as filed; the source filing is linked above.
Current Position
as of fiscal year-end, Dec 31, 2025Can the business pay what it owes this year, off the freshest balance sheet: the quality of the assets, the debt actually coming due, and what a low ratio means here.
- Cash & short-term investmentsCN¥213.2B
- ReceivablesCN¥27.3B
- InventoryCN¥95.4B
- Other current assetsCN¥38.4B
- Debt due within a yearCN¥3.2B
- Accounts payableCN¥188.4B
- Other current liabilitiesCN¥114.5B
From the company's latest filing.
How the cash was used, 2016–2025
Over the record, the business generated CN¥360.0B of operating cash; how management split it reads as a cash builder, a large share of cash simply built up on the balance sheet.
- ReinvestedCN¥46.2B · 13%
- DividendsCN¥38.5B · 11%
- BuybacksCN¥62.9B · 17%
- Retained (debt / cash)CN¥212.5B · 59%
- Returned to ownersCN¥101.4B
32% of the owner earnings the business produced over the span, CN¥38.5B as dividends and CN¥62.9B as buybacks.
- Source of fundingOperating cash
Operating cash covered reinvestment and returns; over the span cash and short-term investments rose CN¥191.1B.
- Average price paid for buybacks—
Buybacks ran CN¥62.9B over the span, but the filings don't tag the share count needed to deduce the average price paid.
- Net change in share count4.4%
The diluted count rose from 1402M to 1464M: issuance (stock pay, deals) outran any buybacks, so owners were diluted on net.
- Dividend recordCN¥6.97/sh
Paid in 4 of the years on record. It was cut at least once along the way.
- Return on what it retained49%
Of the earnings it kept rather than paid out (CN¥49.9B over the span), annual owner earnings (first three years vs last three) grew CN¥24.5B, so each retained CN¥1 added about 0.49 of yearly owner earnings. Buffett's test, run on owner earnings instead of market value.
Buybacks are gross of stock issued to staff; the share-count line above is the net of that, the figure that decides whether owners gained. The average price paid blends a year of purchases (and any accelerated repurchase), so it is close, not exact. The record of where the cash went and on what terms.
Inverting the record
Invert: instead of why JD.com Inc. is a good business, the question is what would make owning it a mistake, and whether those marks are in the record. Disconfirming tests across 2016–2025.
2 of the 4 tests turned up something to look into; the other 2 came back clean.
- Look hereIs it less profitable than it was?3.5% vs 4.2%
The owner-earnings margin averaged 4.2% early in the record and 3.5% across the last three years, and the latest year has not recovered. Ask the filing whether that is a structural drift or a cyclical trough — price, mix, cost, or a competitor — and whether it is permanent.
- Look hereDid the share count rise anyway?4.4%
Diluted shares grew 4.4% over 2016–2025, even as the company spent CN¥62.9B on buybacks. The repurchases were outrun by issuance — to staff, in a raise, or in a deal — and the filing says which; owners' slice still shrank. Read the buyback line beside this one, not on its own.
- Did reported profit become cash?
- Did receivables and inventory outpace sales?
Each test is read from the filings and is noisy alone; a flag can mark a cyclical trough or a year of heavy investment as easily as a problem. The filing says which.
Peers, Specialty Retail
The same industry, side by side on owner economics. Each figure is a through-cycle median, so a peak or trough year can’t distort it; the group median at the foot is the line to read each against.
| Company | Revenue | Gross margin | Op. margin | ROIC | Owner earn. margin |
|---|---|---|---|---|---|
| JDJD.com Inc. | CN¥1.31T | 14% | 1.0% | 6% | 4% |
| AMZNAmazon.com Inc. | $716.9B | 42% | 5.3% | 22% | 8% |
| CVSCVS Health Corporation | $402.1B | 39% | 4.2% | 7% | 4% |
| CPNGCoupang Inc. | $34.5B | 23% | -0.5% | — | 2% |
| CDWCDW Corp. | $22.4B | 17% | 6.6% | 17% | 5% |
| ULTAUlta Beauty Inc. | $12.4B | 38% | 13.4% | 48% | 10% |
| BBWIBath & Body Works | $7.3B | 44% | 17.3% | 56% | 11% |
| WOOFPetco Health and Wellness | $6.0B | 40% | 2.5% | 4% | 2% |
| Group median | — | 38% | 4.8% | 17% | 5% |
The price
What a price has to assume.
What the price implies
reverse-DCFEnter the US price, in dollars: the NYSE/Nasdaq quote you hold. Per the filing's own cover, “American depositary shares, each of which represents two Class”; JD.com Inc. reports in CNY, so every figure in this tool is stated per ADS and translated at CNY 1 = $0.147 (2026-07-17, reference rate) so your dollar quote reconciles exactly. The record tables elsewhere on this page remain as filed, in CNY.
Type today's close and see the owner-earnings growth you'd have to believe to justify it, beside what JD.com Inc. has delivered.
Through the cycle, JD.com Inc. earns about $8.1B on its 4.2% median owner-earnings margin. This year’s 1.1% margin runs below that; the reported figure may understate a lean year. Normalize, below, values the price on that through-cycle figure rather than the latest year.
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9.0% = the 4.55% 10-year Treasury (Jul 15, 2026) + 4.45 points of equity premium. The rate you require is yours to set.
Enter a price above to run it.
A dated snapshot of the price you typed, the assumptions you set, and what the page showed for them. A snapshot is never edited after it is saved. Your notebook is yours alone — the commitment states what is stored and what we will never do.
Graham capped the multiple at 15×; Buffett and Munger let that rule go: a wonderful business can deserve 50× if the thesis holds. The gate marks the bargain-hunter's floor.
Prefilled with the 10-year Treasury (4.55%, as of Jul 15, 2026). Edit it for today’s exact figure, or a AAA corporate yield.
Graham measured a stock against the bond you could own instead, the heart of his margin of safety. Enter a price above to weigh the owner-earnings yield against this bond.
Owner earnings $2.2B on 1489M shares outstanding (a weighted average, the only count this filer tags); net cash $30.5B. The base is the latest year by default; Normalize values it on the through-cycle median owner-earnings margin (to avoid paying on a peak year). Net of stock comp treats option pay as the expense it is. The dials set the multiple a growth belief justifies; the price, and every dollar on this page, is yours.
Manual order: ← JBS its page in the Manual JFIN →
Industry order: ← HVT the Specialty Retail chapter JL →